"Knowledge Matters" Brown Classic Hoodie with (White Print)

The Knowledge Matters Classic Hoodie is more than just something to wear—it’s a statement, a conversation starter, and a symbol of empowerment.

In 2018, at 21 years old, I realized how much of our history had been hidden from us. Like many of you, I grew up in a school system that didn’t teach me about Juneteenth before it was a national holiday, the Pan-African flag, or the powerful legacies of Marcus Garvey and Malcolm X. It wasn’t until my father introduced me to Pan-Africanism, Minister Farrakhan, and the documentary Hidden Colors that I truly understood how knowledge had been kept from us—and how powerful it could be when reclaimed.

I knew I had to do something. I told my father, "I want to start a movement." Not just a clothing brand, but a mission to give the next generation what I never had: access to the truth, the inspiration to lead, and the knowledge to change the world. One day, I want to build a school that teaches kids their history and empowers them to be leaders. Until then, this hoodie represents that vision.

Who This Hoodie Is For

✔ For those who believe knowledge is power.
✔ For those who know our history matters.
✔ For those who want to inspire and uplift the next generation.

Unisex Comfort with Purpose

✔ Soft, durable fabric – Perfect for everyday wear.
✔ Relaxed fit – Designed for comfort and style.
✔ Bold white print – A statement that stands out.
✔ Ethically made – Because integrity matters.

Join the Knowledge Matters Movement

When you wear this hoodie, you’re not just representing a brand—you’re standing for truth, education, and empowerment. Together, we can make sure future generations know their history from day one.

Why Knowledge Matters

Because truth is power.
Because history shapes the future.
Because learning never stops.

Wear Your Story. Share the Message. Build the Future.

👉 Get Yours Today & Be Part of the Movement.

Size guide